Arun Srinivas Appointed as Managing Director and Head of Meta India to Strengthen Business Growth and Innovation
Meta is pleased to announce the appointment of Arun Srinivas as the new Managing Director and Head for Meta in India, effective July 1, 2025. This key leadership move follows the expanded role of Sandhya Devanathan, who now leads both India and South East Asia as Vice President.
Arun’s promotion signals a renewed strategic emphasis on accelerating Meta’s growth trajectory in India—one of the company’s most vital markets globally. As Meta continues to build solutions that empower businesses, creators, and communities, strong leadership will be central to this mission. Arun brings a track record of results-driven leadership that is aligned with Meta’s values of innovation, collaboration, and long-term impact.
A Proven Leader with Deep Industry Expertise
With nearly three decades of experience, Arun Srinivas has built a distinguished career across a diverse range of industries including FMCG, retail, mobility, and investment. His professional journey includes senior leadership roles at globally respected organizations such as Hindustan Unilever, Reebok, OLA, and WestBridge Capital.
A postgraduate from IIM Kolkata, Arun brings strategic acumen, operational excellence, and people-centric leadership to every role he undertakes. These qualities have defined his success and positioned him as a trusted leader capable of steering complex and high-growth environments.
Since joining Meta in 2020, Arun has served as the Director and Head of Ads Business in India, where he led the company’s engagement with India’s top advertisers and marketing partners. Under his guidance, Meta’s platforms became key growth enablers for businesses across industries, particularly through his focus on driving adoption of AI-driven advertising, Reels monetization, and business messaging via WhatsApp.
Charting the Path Ahead: Innovation and Impact
In his new role, Arun will lead Meta’s India operations across business development, strategy, and revenue growth. He will work closely with clients, partners, and internal teams to unlock new opportunities and scale the organization’s reach and relevance in the Indian market.
Key areas of focus for Arun in this role include:
- Strengthening Meta’s presence across platforms such as Facebook, Instagram, and WhatsApp, ensuring they remain relevant, safe, and impactful for users and businesses alike
- Accelerating partnerships with leading advertisers, creators, developers, and media agencies
- Aligning innovation with local market needs, especially around AI adoption, short-form content (Reels), and business messaging
- Supporting India’s digital public infrastructure and contributing to broader economic inclusion
Leadership Perspective
Commenting on the announcement, Sandhya Devanathan, Vice President for India and South East Asia at Meta, said:
“As India continues to be at the forefront of economic growth and innovation, we are excited to have Arun at the helm of our efforts in this critical market. Meta in India is leading the way in AI adoption, WhatsApp, and Reels, and Arun’s impressive track record of building high-performing teams, driving product innovation, and fostering strong partnerships makes him the ideal leader to drive Meta’s continued investment in the country.”
Arun Srinivas’s appointment as Managing Director and Head of Meta India comes at a pivotal time when digital transformation in the country is accelerating. His deep understanding of business dynamics and customer needs will play a central role in Meta’s mission to create value across communities, industries, and ecosystems.
As Meta continues to scale its impact in India, Arun’s leadership will not only steer business strategy but also reinforce Meta’s commitment to building a connected, inclusive, and innovation-driven future for all.
